SAXCO INTERNATIONAL HELPS BAHAMIAN BREWERY & BEVERAGE CO. CREATE A NEW PRIVATE MOLD BOTTLE FOR ITS SANDS �TRULY BAHAMIAN� AND SANDS LIGHT BEERS

           When the Bahamian Brewery & Beverage Co, of Freeport, Grand Bahamas Island, was seeking a new bottle for its Sands �Truly Bahamian� and Sands Light Beers, it engaged the services of Saxco International, of  Horsham, PA , long renowned world-wide packaging specialists for the wine, spirits and brewing industry.

            According to Jerry Maya, regional sales manager for Saxco International, who worked closely with the 100% Bahamian brewery to source and develop a new bottle for its highly popular Sands beers, �The challenge was to come up with a new quality flint bottle with a lower cost that was distinctive in appearance, yet was environmentally friendly and offered other logistical advantages.�

            With that in mind, Maya began his search through  Saxco�s vast global resource network and found  that Anchor Glass, of Shakopee, Minnesota could accommodate all of the requirements of the project. Saxco assisted with the design of a new private mold, quality 330 ML long-neck cylindrical flint bottle with a pop-off top.  �The new bottle had several major advantages for the Bahamian brewery,� states Maya.

            Maya explains that the original supplier was based overseas which not only created additional costs, but a host of logistical problems as well. �Not only could Anchor Glass supply the new bottle at a lower cost, but because of its United States location and proximity to the Bahamas , freight costs would be lower and bottles could be shipped with faster delivery times,� Maya explains.

            �In addition,� he relates, �the new bottles are 100% recyclable which not only helps the  environment, but generates additional income through the recycling process.  The bottles were finished by the Bahamian Brewery & Beverage Company with attractive pressure sensitive labels on the front and back, a foil wrapper on the neck and pry-off cap.

            Maya says that Saxco has begun the quest to source additional new private mold 330 ML bottles for the  brewery�s Strong Back Stout and High Rock Lager beers. The Strong Back Stout will require a quality amber color bottle, while the High Rock Lager will need one in green.

            According to Lynden Johnson, sales and marketing manager for the Bahamian Brewery & Beverage Company, �Sands Beer was first introduced on December 15, 2007 on Grand Bahamas Island to quench the Bahamian thirst for a beer with a definitive flair, that until then was missing in the Bahamas.� The combined knowledge of German brewery experts, a local Bahamian brewery team and owners helped the newly launched beer to become a hit of the Bahamas. The high quality of its glass bottles helps to enhance its taste.

            Johnson also says the company is targeting males and females 18 to 35 years in age to market its Sands beer and the same age demographic, with more emphasis on females, for its Sands Light because of its lower calorie count.  �With our Sands Light brand, females can enjoy it and still keep their figures,� he notes. For now, the brewery is concentrating its marketing efforts throughout the  Bahamas marketplace, but future plans call for an international roll out.

            The Bahamian Brewery & Beverage Company, the Grand Bahamas newest and only brewery, opened in 2007. Built on 20 acres, the 60,000 square foot modern brewery was constructed by BREWTECH, a German Company which had extensive experience in setting up breweries throughout the Caribbean and South America . The beautiful island brewery also houses a tour facility, two acre beer garden, retail and gift stores. It is 100% Bahamian owned and employs more than 50 Bahamians.  Its owner, the James �Jimmy� Sands family, has a long heritage in the liquor and beverage business. The company is headquartered at  Queens Highway and Grand Bahama Way, Freeport, Grand Bahamas Island and can be reached at 242-352-4070 or on the web at www.bahamianbrewery.com/sands-beer.htm.

Saxco International has more than 25 years of industry experience, providing a broad range of packaging products and services to the beverage industries. In addition to supplying packaging enhancement products, the company�s services include expert consultation from development to design. SAXCO is headquartered in suburban Philadelphia, Pennsylvania, with sales offices in Mountainside, New Jersey; Cincinnati, Ohio; Louisville, Kentucky; Oakland, California; Vancouver, Washington; Tampa, Florida: Hook Hampshire, England; Qingdao and Guangzhou, China.  Additional details at (215) 443-8100, fax (215) 443-8370 or the web at www.saxcointl.com.